Project

Duda Beat gigante como o Rock in Rio

Year

2022

Tags

Advertising / Campaign

Agency

A-Lab

Produced by

FLUXA Filmes

Client

C&A and Rock in Rio

Logline

Recognizing oneself as a giant is a task that requires time. It's necessary to look at oneself, see oneself, and know that limits don't exist. It was the dream that brought us to the backstage of the Sunset stage at Rock in Rio 2022. Duda, who once was in the audience, has now reached the top of the Sunset. Duda Beat is a giant, just like her fans and her team—and like C&A, the official look of Rock in Rio, which accompanied Duda throughout this entire journey.

Directed by

Leila Savary

Creation and Script

Aflora

Executive Producer

Fernanda Prestes

Line producer

Déborah Zapata

Cinematographer and Editing

Caroline Lopez

Sound Technician and Audio Finishing

Raquel Lázaro

Motion Designer

Clara Portela

Colourist

Pedro Miziara